The prognosis is very clear. The future of the organization is called innovation communication – open innovation.
The organizations communication management, the internal and external business communication must be created anew. Each employee must be informed and included. New communication strategies will be necessary to implement the innovation communication. A new organization climate inspires not only the employee, but it also communicates the research and development of new products, services, technologies and ideas including their implementation and realization on the market. Businesses often overlook the chance of being acknowledged as being the innovators.
wally communication berlin® actively supports you professionally when conveying news from within the organization. Depending on the client and the demand group, we convey your innovation in understandable messages and with modern communication and text techniques (campaigns, storytelly, framing).
Photo: ©Sabine Linkersdorff, Biennale Venedig 2013 (artist unknown)
wally communication berlin® works in a creative laboratory. Surprise yourself. Why and when are you creative? The question is not new…or is it? How do you connect with your creativity? The modern research on creativity started as Roger Sperry severed the corpus callosum (connection between the left and right hemispheres of the brain). This led to Sperry being awarded the Nobel Prize for medicine in 1981. This also brought forth an answer to the question of how human creativity develops and which tasks are assigned to which half of the brain.
Every one of us is creative. If one looks at the GABLER Business Dictionary, it states that creativity is a process where several innovative solutions are brought forth within a short period of time. This is exactly what we are doing every day, but sometimes it is difficult to develop innovative solutions under pressure and within the given time frame. We can, however, steer this process with the help of conditions, circumstances, and rational + emotional creativity techniques.
We have been researching the topic of human creativity for 15 years and have developed our own creativity techniques. We know how you and your team can arrive at being in the FLOW and show you how various techniques – creativity techniques – can be used effectively.
Our creativity trainings are experimental and very current, as we continually make excursions to innovation centers (i.e. the Hasso-Plattner-Institute for Design Thinking). An Indian saying states “Ideas are like nimble fish.” We show you how ideas are born in art, culture, music, science, politics and the media. We help you get your ideas on their way. wally communication berlin®, the communication and innovation agency, offers creativity consultation and training for private individuals and for businesses who are interested in growth and development, as well as innovative solutions for a current “problem” or task.
Let yourself fall, learn to observe snakes, plant impossible gardens, invite someone dangerous for tea, …”
Photo: 8sec brain: ©Sabine Linkersdorff